Debunking the "Organics" Stereotype

The fact that our products are naturally-derived is the very thing that can bring you and your birds from surviving to thriving in the ABF environment.

If the word "organic" makes you think “more expensive and less effective,” you're not alone. We know many poultry growers share this perspective. But the fact that our products are naturally-derived is the very thing that can bring you and your birds from surviving to thriving in the antibiotic-free (ABF) environment.




If you're reading this, you probably already know that "Organics" is a part of our company name—Southland Organics. But you may not know that poultry farmers make up only one of four grower industries we serve here at Southland. In turf, crops and waste management, people are looking for organic solutions. They seek us out because we provide an answer to what their customers are demanding most. But we've come to realize that most of y’all in commercial poultry aren't looking for “organic"—you're simply looking for products that work in the ABF environment, meaning they produce healthier birds to ultimately increase your profitability. Let's dive deeper into how our organic (and scientifically proven to be effective) products can help you achieve that goal by nature's design.

How to Thrive in the ABF Environment

The shift to ABF made it difficult for many poultry farms to survive, let alone be profitable. That’s because it changed the entire ecosystem of your houses. After decades of using antibiotics to fight off disease and nutrition problems, consumer demand drove the change in the industry to ABF. Then, you were left without the defenses you relied on.

But here's some good news—and this is why naturally-derived products are helpful—birds were naturally designed with a full battalion of defense: good bacteria. Our products come in and boost those natural defenses with more good bacteria and biologically active carbon, so your birds can stand against natural threats like Clostridium and other harmful bacteria. Your farm can thrive without the use of antibiotics.

The products happen to be naturally-derived because they literally come from nature’s original design. Do organic farmers use them? Of course! But for the everyday commercial farmer trying to survive in the ABF environment, they are the boost your birds need to thrive—based on their natural design.

Consumers continue to demand higher standards, and that’s not going to change. Using our products supplies that demand, and in turn, makes the birds and eggs that come from your broiler or layer houses worth more in their minds and wallets. But we know the consumer isn’t who you directly answer to—it’s your integrator.

Integrators and Certifications

Sometimes, integrators are hesitant to allow the use of our products because they don’t know much about them. Our ultimate goal for everyone is to grow the best birds to achieve the highest profits—and that’s just what Litter Life and Big Ole Bird can help you do.

If you’d like to try our products, but your integrator is unsure or resistant, let me know, and I can send over SDS sheets, approvals and certifications. We want to do everything we can to help you grow healthy birds and be more profitable while you do it.

If you need help getting approvals for our products in your house or simply would like to learn more, the Southland Organics team is here. Connect with me, Allen Reynolds, at 800-608-3755 or

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About the Author

Allen Reynolds

Allen Reynolds

Poultry Sales Manager

This was written by Allen Reynolds, Southland Organics’ Poultry Sales Manager. Allen spent years working on poultry farms, from installing equipment to dumping chicks. He has been helping poultry farmers overcome obstacles since 2014, focusing on poultry farm strength in the antibiotic-free environment since 2017. He has traveled thousands of miles and worked closely with hundreds of farmers during his time with Southland Organics. Allen is known by even more farmers from the YouTube channel Poultry Biosecurity, where he regularly appears in videos that educate farmers on topics like bird health and farm business.

Learn more about Allen Reynolds

Erin Flowers

Copywriter and Editor

This was edited by Erin Flowers. As a writer and editor, Erin keeps a close eye on the details. Erin thoroughly researches each topic, fact checking and source searching to give our readers helpful resources for raising chickens, homesteading, and growing lawns and gardens. Erin graduated from the University of Georgia with a bachelor's degree in advertising. She began working with Southland Organics in 2018.

Learn more about Erin Flowers

Erin Flowers
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